Most companies today are challenged by change. They strive to react with quick solutions, while at the same time design new opportunities for the future. But inevitably, they get disappointing results.

Why? Innovation merely attempts to solve past problems, Strategy locks in a static worldview, and foresight too often explores what is possible, but not practical. The missing integration of the three processes leads to a prioritization of the present, and an intensifying urgency to prepare for the future.

To create new value, companies need integration. The logic presented in this book explores the synergies and benefits of connecting innovation, foresight and strategy. It presents a framework that increases the agility of strategic implementation, establishes a continuous and aligned innovation process, and explains how to generate value for the future.

Filled with deep practical insights and fresh perspectives, Future Value Generation is a “how-to” for successful and profitable future organizations.


Innovation, foresight and strategy have to be about sense-making. No longer should they stand alone, but generate benefits through integration.


With constant change, we must react swiftly, be prepared, and have access to alternatives—options that allow us to manage crises in the present, explore new opportunities, and implement the changes necessary.


Any solution whatsoever will be implemented in the future, in a reality different from ours. That is why we need to understand what will be important to people, what technologies are possible.


Your Strategic Capabilities will be different. Some we can adjust, others we need to create. Knowing what will change and how to adapt your business abilities means to connect the present with the future.

Future Value Framework
Future Value Framework

You're free to Share & Remix

The Framework is licensed as creative commons (4.0) so enjoy it free. You can even mix it and build upon the logic. If you do, please don't forget to link back to and please share your mix. I am always happy to see how the Framework is used . Here's the legal info.